It’s been a while since I’ve written about the development of the brand new Axis. This doesn’t mean that nothing’s happening – oh no – there’s plenty of planning and behind-the-scenes discussion…
A few weeks ago we had an all staff workshop with fuse8 where we got to the bottom of what content will be on the new website.
Since then, fuse8 have been working away and are almost there with the structure of the new site – which we think is pretty exciting. With improved navigation, it’s going to be so much easier to find things in the new website
We’ve been having some long and wrangling discussions about searching – and how to ensure we help people to find what they are looking for – partly this is down to directory members and how they categorise themselves and their work – but it’s our responsibility to help and give them the tools to find their audience and encourage connections.
We’re coming up with lists of potential search terms, tags and filters and continually refining them, alongside getting audience opinion.
Which is where you come in…
So how do you find what you are looking for?
Are you a browser or do you generally come to Axis looking for something specific?
What information do you think is essential when looking at an artist and an artwork?
It would be great to hear your thoughts – please leave any comments below….